Philip Kotler

Independent Researcher

603

Publications

57,907

Citations

H-Index

247

i10-Index

2yr Mean Cite

Cite/Paper

Data combined from OpenAlex . OA = OpenAlex S2 = Semantic Scholar

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Publications

603 total

No publications found.

Research Topics

Marketing and Advertising Strategies Management and Marketing Education Agriculture and Agroindustry Studies Digital Marketing and Social Media Business Strategies and Innovation

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Business / management A*, A, B, C tiers.

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Philip Kotler

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