Multilevel Service Design: From Customer Value Constellation to Service Experience Blueprinting
Lia Patrício, Raymond P. Fisk, João Falcão e Cunha, Larry L. Constantine
Journal of Service Research, 2011
Abstract
This research paper explore the methodology and findings associated with Journal of Service Research. The study delves into the core aspects of the research field, providing significant data and citation impact. (Full abstract processing is available via the OpenAlex API).