Richard P. Bagozzi
0000-0002-8807-8210
Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Consumer Behavior in Brand Consumption and Identification
(112)
Behavioral Health and Interventions
(75)
Cultural Differences and Values
(65)
Social and Intergroup Psychology
(52)
Digital Marketing and Social Media
(45)
Affiliations
Northwestern University
University of Modena and Reggio Emilia
Pennsylvania State University
Emerald Group Publishing (United Kingdom)
University of Arizona