Dhruv Grewal
0000-0002-7046-6063
Publication & Citation Trends
Publications
0 total
A Comparative Analysis of Frontline Employee Wellness Benefits and Customer Responsiveness: A Social Exchange Theory Perspective
Cited by 0
Semantic Scholar
Served by a cyborg: insights into how human enhancement technologies impact consumer response to frontline employees
Cited by 1
Semantic Scholar
A comprehensive examination of digital retailing: A text-mining review and research agenda
Cited by 6
Semantic Scholar
Addressing the greatest global challenges (UN SDGs) with a marketing lens OA
Cited by 19
Semantic Scholar
Cobotic service teams and power dynamics: Understanding and mitigating unintended consequences of human-robot collaboration in healthcare services
Cited by 41
Semantic Scholar
Autonomous stores: How levels of in-store automation affect store patronage
Cited by 27
Semantic Scholar
Testing Work–Life Theory in Marketing: Evidence from Field Experiments on Social Media
Cited by 4
Semantic Scholar
You've lost that learning feeling: Drivers and drawbacks of channel partner disengagement with sales training
Cited by 1
Semantic Scholar
In-Store Communications: Understanding the Mundane, the Bright Sides, and the Unexpected OA
Cited by 6
Semantic Scholar
Generative AI and Marketing Education: What the Future Holds
Cited by 86
Semantic Scholar
Research Topics
Consumer Retail Behavior Studies
(133)
Consumer Behavior in Brand Consumption and Identification
(122)
Customer Service Quality and Loyalty
(93)
Consumer Market Behavior and Pricing
(87)
Digital Marketing and Social Media
(61)
Affiliations
Florida State University
Boston University
Australian National University
Toyota Motor Corporation (Switzerland)
Agricultural Marketing Service