Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Consumer Behavior in Brand Consumption and Identification
(27)
Consumer Retail Behavior Studies
(19)
Digital Marketing and Social Media
(14)
International Business and FDI
(12)
Customer Service Quality and Loyalty
(10)
Affiliations
NEOMA Business School
Seva Mandir
Siegfried (Switzerland)
Université de Rouen Normandie