Jochen Wirtz
0000-0002-6297-4498
Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Customer Service Quality and Loyalty
(112)
Service and Product Innovation
(52)
Digital Marketing and Social Media
(45)
Consumer Retail Behavior Studies
(45)
Consumer Behavior in Brand Consumption and Identification
(42)
Affiliations
University of North Carolina at Chapel Hill
Pennsylvania State University
University of Turku
University of Graz
University of Queensland