Publication & Citation Trends
Publications
0 total
No publications found.
Research Topics
Consumer Behavior in Brand Consumption and Identification
(23)
Consumer Market Behavior and Pricing
(15)
Decision-Making and Behavioral Economics
(7)
Digital Marketing and Social Media
(7)
Customer Service Quality and Loyalty
(6)
Affiliations
École Supérieure des Sciences Économiques et Commerciales
University of Kentucky
Indiana University Bloomington
Miami University